Week 13: Online advertising

Five Bussiness similar:
-Zperfect Party
-To La Lune Events
-Timeless Event Planning
-Invested Traveler Corporate
-Fourth Wall Events 

Each one of the business I chose had yelp pages which I find is a great way to advertise. When a company has real-life reviews it helps the customer decide the company go with. There's a saying that I learned working retail for so many years. If you give a customer a great experience they will tell one other person, if you give them a bad experience they will 10 people. Yelp gives a good outlook on what the customers will be receiving regarding experience. For each one of these businesses, they have all five-star reviews across the board.

All but two have social media including Facebook and Instagram. Personally, the only two social media I find are powerhouses for advertising. Fourth Wall Events I find has the most appealing look to it involving layout. Clearly, it is Target marketed to more out there events instead of just your average day corporate or wedding events. Bright attracting colors that aren't overwhelming which is normally what puts me off from a website. Their Instagram page's layout is very professional almost as if they chose every picture to blend correctly. The other pages are all very professional with white backgrounds and a slight accent of one color. They all are aesthetically appealing to the eye.

The main "Call For Action" that I enjoyed Where Timeless event planning, Fourth Wall events, and Zperfect party. They all had similar ways to get people to hire them to plan the customer's events. All of them were along the lines of a picture of one of their events with a saying like "We are happy to serve or Plan your next event with us, or even the best and most unforgettable events we will achieve for you." Their advertisements weren't overpowering all over the page. I chose each one of these businesses because they prefer to let their experience prove for itself which is a nice change.